In terms of customer service, what aspect do Enterprise employees focus on?

Enterprise employees emphasize developing long-lasting relationships with customers as a key aspect of their customer service approach. This focus is grounded in the belief that fostering strong relationships leads to customer loyalty, repeat business, and positive word-of-mouth referrals. By prioritizing relationship-building, employees are encouraged to engage with customers, understand their needs, and provide personalized service. This approach not only enhances the overall customer experience but also contributes to the reputation of Enterprise as a customer-centric organization.

Investing time in relationships helps ensure that customers feel valued and understood, which can increase satisfaction and drive future business. This strategy is effective in the competitive rental car industry, where customer experiences can significantly influence choices.